Raised between Juárez, Chihuahua and El Paso, Texas, Ashley Alcantar (Que chola tan rica) is a Los Angeles based DJ whose sets are shaped by the fluid cultural landscape of the border. Guided by memory, migration, and a love of unexpected connections, she weaves together sounds that feel both familiar and newly discovered. Her work extends beyond music through community organizing, benefit events, and projects that uplift and support marginalized communities.